Baltika's ad offense appeal overturned
MOSCOW, September 1 - RAPSI, Dmitry Schchitov. The 13th Commercial Court of Appeals has upheld a fine levied against Baltika Breweries (Carlsberg Group) for advertising offenses, the court told the Russian Legal Information Agency (RAPSI).
The court upheld a St. Petersburg Commercial Court judgment denying Baltika Breweries appeal of a fine levied against it by the Samara Board of the Federal Antimonopoly Service (FAS).
On January 24, the FAS ruled that Baltikas advertising was in violation of a law entitled "On advertising."
The FAS fined Baltika 100,000 rubles ($3,440) after finding that the companys advertisements for a soft drink contained rude language.
The Baltika Breweries company owns 11 breweries in Russia and a brewery in Azerbaijan. It also holds a large portfolio of more than 40 trademarks, including for such brands as: Baltika, Nevskoye, Yarpivo, Arsenalnoye, Tuborg, and Carlsberg. Baltika exports its products to more than 70 countries, and accounts for 70% of all Russian beer exports.